Choosing a good toothpaste makes a difference between the best and average oral hygiene. The best toothpastes in India, which we’ll get to in a bit, is leading the segment because it offers lasting freshness, strength, and a healthy shine.

So don’t jump into the conclusion by judging a toothpaste brand by what it claims. Retold lies or inaccurate details are things that every other review wants you to believe.

To know the truth, stay with me till the end because I’ll be sharing some of my honest reviews. I guarantee that you’ll be able to judge the best toothpaste brand in India without casting doubts.

Did you know?

All toothpastes are assigned with a “Relative Dentin Abrasivity” (RDA) value. This number represents how abrasive the toothpaste is to the tooth enamel.

An RDA score of:

  • 0-70 is considered to be low abrasive
  • 70-100 is medium abrasive
  • 100-150 is highly abrasive
  • 150-250 is considered harmfully abrasive

The American Dental Association only places acceptance seals on toothpastes that have an RDA score of 250 or less.

10 Best Toothpastes in India to Buy Online

Ideally, a good toothpaste should be economical, palatable, and yet be capable enough to fight all the major dental problems you are dealing with. Having said that, it’s also vital to understand that specific dental problems require toothpastes that are designed to treat them.

If your pearlies have an off-white shade even after using expensive toothpaste brands, it’s an indication of improper brushing technique or worse, your toothpaste isn’t doing what it’s supposed to do best.

So here are some of the good and best toothpastes in India to go with:

Product Image

Key Features

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Colgate Toothpaste with Amino Shakti

  • Quantity: Pack of 3

  • Price: ₹198

  • Package: Paper box 

  • Base: Cream

  • Age range: Adults

  • Vegetarian: Yes

  • Clinically proven: Yes

Colgate Total Whole Mouth Health Toothpaste

  • Quantity: 185g

  • Price: ₹96

  • Package: Paper box 

  • Base: Cream

  • Age range: Adults

  • Vegetarian: Yes

  • Clinically proven: Yes

Pepsodent Germicheck Whole Mouth Toothpaste

  • Quantity: 150g (Pack of 2)

  • Price: ₹110

  • Package: Paper box 

  • Base: Cream

  • Age range: Adults

  • Vegetarian: Yes

  • Clinically proven: Yes

Colgate MaxFresh Red Gel Toothpaste with Menthol

  • Quantity: 150g (Pack of 2)

  • Price: ₹170

  • Package: Paper box 

  • Base: Gel

  • Age range: Adults

  • Vegetarian: Yes

  • Clinically proven: Yes

Biotique Complete Care Clove & Tulsi Toothpaste

  • Quantity: 140g (Pack of 4)

  • Price: ₹384

  • Package: Paper box 

  • Base: Cream

  • Age range: Adults

  • Vegetarian: Yes

  • Clinically proven: Yes

Dabur Meswak Fluoride Free Herbal Toothpaste

  • Quantity: 200g (Pack of 2)

  • Price: ₹154

  • Package: Paper box 

  • Base: Cream

  • Age range: Adults

  • Vegetarian: Yes

  • Clinically proven: Yes

Himalaya Herbals Complete Care Toothpaste

  • Quantity: 150g (Pack of 2)

  • Price: ₹130

  • Package: Paper box 

  • Base: Cream

  • Age range: Adults

  • Vegetarian: Yes

  • Clinically proven: Yes

Sensodyne Sensitivity Relief Toothpaste

  • Quantity: 100g

  • Price: ₹200

  • Package: Paper box 

  • Base: Gel

  • Age range: Adults

  • Vegetarian: Yes

  • Clinically proven: Yes

Parodontax Ultra Clean Toothpaste

  • Quantity: 75g

  • Price: ₹115

  • Package: Paper box 

  • Base: Gel

  • Age range: Adults

  • Vegetarian: Yes

  • Clinically proven: Yes

Dabur Red Ayurvedic Toothpaste

  • Quantity: 600g

  • Price: ₹222

  • Package: Paper box 

  • Base: Cream

  • Age range: Adults

  • Vegetarian: Yes

  • Clinically proven: Yes

1. Colgate Toothpaste with Amino Shakti for Strong Teeth

best toothpastes in india

Colgate has become a household name that’s synonymous with toothpaste in general because the brand is reliable as always. It has instilled confidence in billions of Indians and people worldwide. It is a brand that has stayed with us since times and still counting.

Colgate’s Aminoshakti formula helps add natural calcium for stronger teeth from within and further, fights against tooth decay.

It is one of the best toothpastes in India to help reduce cavities. It freshens your breath and gives you a healthier smile. Its 2x strong teeth formula makes the teeth strong from within.

Specification:
  • Quantity: Pack of 3 (2 x 200g + 1 x 100g)
  • Price: ₹198
  • Package: Paper box 
  • Base: Cream
  • Age range: Adults
  • Vegetarian: Yes
  • Clinically proven: Yes
Reasons to Buy:
  • Aminoshakti formula adds calcium on your teeth
  • Anticavity toothpaste to reduce tooth decay
  • Makes teeth 2x stronger
  • Gives fresher breath with every use
  • Affordable price and trustworthy brand
Pros Cons
Helps reduce cavities Some found the freshness not to be too strong
Protects against tooth decay
Gluten-Free, 100% Vegan, Sugar-Free 

My Review: Colgate strong teeth toothpaste with Aminoshakti is a quality toothpaste from a brand like Colgate which is economical as well as effective. Regular use of this toothpaste will help you make your teeth stronger from inside.

2. Colgate Total Whole Mouth Health Toothpaste

best toothpaste in india

Here’s another product from Colgate that has been ruling the market for years. Colgate Total Advanced Health keeps the mouth germ-free for several hours at a stretch.

It is an antibacterial toothpaste that not only fights germs on teeth but also keeps your tongue, cheeks, and gums germ-free, keeping your whole mouth healthy for up to 12 hours. This unique toothpaste makes use of superior technology, which forms a protective anti-germ barrier on the entire mouth.

This toothpaste helps you in fighting cavities, protects your gums from gingivitis, removes stains, prevents plaque build-up and protects your enamel. It also makes your teeth several shades lighter, thanks to abrasive crystals that polish the enamel in every stroke.

Specification:
  • Quantity: 185g
  • Price: ₹96
  • Package: Paper box 
  • Base: Cream
  • Age range: Adults
  • Vegetarian: Yes
  • Clinically proven: Yes
Reasons to Buy:
  • Fights cavities 
  • Comes at an affordable price
  • Helps reduces bad breath and tartar build up 
  • Gets rid of germs from teeth, gums, tongue and cheeks
  • Superior technology creates a protective germ-free barrier
Pros Cons
Delivers fresh breath after every use  Cost is a bit high when compared to other toothpastes
Protects the enamel
Gets rid of yellow stains

My Review: Colgate Total Advanced Health is an antibacterial toothpaste, which takes care of your entire mouth with just the use of a pea-sized amount twice daily.

3. Pepsodent Germicheck Whole Mouth Toothpaste with 8 Actions

best toothpaste brands in india

Pepsodent Germicheck is people’s favourite toothpaste because it has powerful germ busters that control cavities and keeps mouth odour-free for 12 hours. This FDI approved toothpaste has fluoride and triclosan formula that prolongs the mouth freshness to help you flaunt your smile with confidence.

Pepsodent Germicheck prevents gum damage by forming a protective layer. Using it only twice a day is sufficient to shorten intervals between dental checkups. Since it’s a clinically proven product, you can trust its ability to restore oral health with regular use.

Specification:
  • Quantity: 150g (Pack of 2)
  • Price: ₹110
  • Package: Paper box 
  • Base: Cream
  • Age range: Adults
  • Vegetarian: Yes
  • Clinically proven: Yes
Reasons to Buy:
  • Affordable price
  • CPC  technology and Anti-germ action
  • Fights against 8 dental issues 
  • Contains clove & neem oil 
  • Has a refreshing flavour 
  • Recognised by FDI World Dental Federation
Pros Cons
Activated formula fights cavity-causing germs  Some found the taste to be not as good as Colgate
Prevents malodour and prolongs mouth freshness
Prevents tooth decay

My Review: Pepsodent Germicheck is one of the best toothpastes in India. It’s 8-action preventive formula takes care of your family’s oral hygiene needs and keeps your mouth healthy.

Infused with Clove & Neem oil, it fights germs and provides you with fresher breath all day along. This toothpaste helps fight 8 dental problems which majorly lead to dental diseases.

4. Colgate MaxFresh Red Gel Toothpaste with Menthol

best selling toothpaste in india

Taking the fourth spot in the list of best toothpastes in India is Colgate again. Max Fresh’s gel-based formula is a great choice for people with weaker gums. It induces a calming effect as the cool minty gel fills the troughs and crevices of your gums. 

Filled with cooling crystals that dissolve completely while brushing, it gives you an instant burst of long lasting freshness. The menthol in it not just provides your mouth an intense fresh breath but also fights off cavities. It helps delay the progress if it’s already begun.

Specification:
  • Quantity: 150g (Pack of 2)
  • Price: ₹170
  • Package: Paper box 
  • Base: Gel
  • Age range: Adults
  • Vegetarian: Yes
  • Clinically proven: Yes
Reasons to Buy:
  • Sparkling mint freshness everytime you brush
  • Pleasant smell lasts longer after brushing
  • Great flavour
  • Comes at an affordable price
Pros Cons
Mint flavor stimulates freshness and pleasant breath Contains SLS content
Aggressively combats cavity-causing germs
Cooling crystals provide relief from pain and keeps mouth cool

My Review: Colgate Maxfresh toothpaste fights cavities, prevents germ build-up and makes your teeth whiter on continuous use. This cool red toothpaste helps regain your lost confidence with its long lasting freshness.

It energizes you and starts your day with an instant surge of freshness. Regular use twice daily will help you maintain good oral hygiene.

5. Biotique Complete Care Clove & Tulsi Toothpaste

buy toothpastes online india

If Ayurvedic toothpaste is what you’re after, then Biotique’s Complete Care toothpaste is all you need. It is a brand that makes use of time-tested Ayurvedic therapies blended with contemporary science.

Biotique’s Complete Care Toothpaste is 100% natural and a good ayurvedic treatment for the teeth. It’s tulsi and clove-rich formula takes complete care of your oral health.

It provides anti-cavity properties, keeps your gums healthy, and delivers long lasting freshens to your breath. Made with organically pure and preservative free formula, the Biotique toothpaste is great for daily use.

Specification:
  • Quantity: 140g (Pack of 4)
  • Price: ₹384
  • Package: Paper box 
  • Base: Cream
  • Age range: Adults
  • Vegetarian: Yes
  • Clinically proven: Yes
Reasons to Buy:
  • Controls tartar build-up
  • Prevents cavities 
  • Freshens your breath
  • Helps remove stains 
  • Clove oil aids relief in gum bleeding and sensitivity
  • Organically pure and preservative-free formula
  • Cleanses, whitens and strengthens your teeth naturally
Pros Cons
Controls tartar  Some found the freshness to be a bit low
Helps brighten your smile
Removes stains and freshens your breath

My Review: Biotique Clove and Tulsi toothpaste is a cruelty-free toothpaste and is made with 100% natural ingredients to keep your mouth healthy. It gives you long-lasting freshness, deals with sensitivity, helps treat gum bleeding, and great for everyday use.

6. Dabur Meswak Fluoride Free Herbal Toothpaste

best toothpastes in india

Dabur is a renowned brand and is another great choice when it comes to picking the best toothpastes in India.

Dabur Meswak is a fluoride-free toothpaste which consists of pure extracts of rare Miswak herb (also known as the Toothbrush tree). It provides your mouth with A3 protection, i.e, Antibacterial, Anti-inflammatory, Astringent.

Dabur’s alkaloids not only kill germs but also stimulate saliva. Its abrasive silica polishes the tooth surface to prevent yellowing. Damaged gums are also healed quickly due to high Vitamin C. Dabur meswak is free from chemicals, has a refreshing flavour, and keeps your mouth fresh all day long.

Specification:
  • Quantity: 200g (Pack of 2)
  • Price: ₹154
  • Package: Paper box 
  • Base: Cream
  • Age range: Adults
  • Vegetarian: Yes
  • Clinically proven: Yes
Reasons to Buy:
  • Fluoride-free and 100% organic ingredients
  • Contains extracts of rare herbs 
  • Heals damaged gums & prevents inflammation
  • Protection from plaque and gingival
  • Removes bad breath
  • Strengthens gums and eliminates yellowing
Pros Cons
Fights Tartar & Plaque Some did not like the herbal taste
Protects gums and prevents bad breath Contains triclosan
Made from natural ingredients

My Review: Dabur Meswak toothpaste is a good alternative if you are not a fan of fluoridated toothpaste. It not only has exceptional properties but also has resins that form a layer over the enamel,giving protection against caries.

The silica in it removes stains, alkaloids exerts a bactericidal effect and stimulatory action on your gums, essential oils stimulate the flow of saliva, and Vitamin C helps in healing of the tissues.

7. Himalaya Herbals Complete Care Toothpaste

top 10 toothpastes in india

Himalaya is a brand that needs no introduction. It’s popular because its product lineup is made of natural ingredients. Himalaya Herbals Complete Care is a modern toothpaste with traditional elements.

It has a creamy base to provide pain relief for people with sensitive teeth. Its herbal ingredients like Toothache tree, Neem, Pomegranate, Tryphosa, Bishop’s weed and black pepper prevent bacterial growth and formation of plaque.

With all such varied contents, this herbal toothpaste consists of astringent, antibacterial, and antioxidant properties. Pomegranate in this toothpaste also helps in combating dental plaque. Neem bark possesses antibacterial and antimicrobial properties.

Tannins and phenolic compounds with antioxidant properties help in healing mouth ulcers. Himalaya’s Complete Care Toothpaste is effective in treating swollen gums, fights bad breath, heals mouth ulcers and keeps your mouth germ free.

Specification:
  • Quantity: 150g (Pack of 2)
  • Price: ₹130
  • Package: Paper box 
  • Base: Cream
  • Age range: Adults
  • Vegetarian: Yes
  • Clinically proven: Yes
Reasons to Buy:
  • Fights against germs effectively
  • Protects your gums and teeth
  • Treats swollen gums
  • Heals mouth ulcer
  • Completely natural product
  • Has astringent, antibacterial and antioxidant properties
Pros Cons
Prevents malodour Taste is a bit strong
Has antibacterial properties  Contains sodium benzoate 
Astringents in the toothpaste strengthen the gums 
Gives a cooling effect and helps relieve pain

My Review: Regular use of this toothpaste will leave your mouth feeling fresh for hours because the natural ingredients prevent bad odour. It’s also suitable for people with bleeding gums because of antibacterial properties. It suppresses bacterial growth and makes your gums healthier.

8. Sensodyne Sensitivity Relief Toothpaste

best toothpaste brands in india

Sensodyne is a toothpaste for those who are at wit’s end because of teeth sensitivity. I emphasize with those who feel the perpetual sting in their cavities by merely imagining frozen or crunchy food.

This is the brand that most dentists recommend to alleviate tooth sensitivity. Sensodyne ensures lasting relief from intense pain and many people back this claim with their testimony. It has fluoride and other germ-killing chemicals that let your pearlies look dashing.

Sensodyne is no-doubt a must-buy sensitivity toothpaste if you are serious about oral hygiene and pain relief. And fortunately, it does exactly what the manufacturer claims. It’s the only fix for those suffering from life-long cavity problems and wants a solution that isn’t temporary.

Specification:
  • Quantity: 100g 
  • Price: ₹200
  • Package: Paper box 
  • Base: Gel
  • Age range: Adults
  • Vegetarian: Yes
  • Clinically proven: Yes
Reasons to Buy:
  • Provides protection and relief from pain triggers
  • Blocks sensitivity by forming a shield around teeth & gums 
  • Has fluoride for killing cavity-causing germs
  • Has a flavour that smells and tastes amazing
  • Suitable for adults and children (in small quantity)
  • Long-lasting freshness
Pros Cons
Has fluoride which prevents cavities Expensive but totally worth it
Gives protection against hot,cold and sweets Fluoride PPM is a bit low but better than other toothpastes
Novamin technology creates a hard reparative layer

My Review: This toothpaste is powered by Novamin, a clinically proven formulation which creates a harder reparative layer over the vulnerable areas of your sensitive teeth.

Sensodyne Repair and Protect toothpaste helps increase protection against the sensitivity of the teeth due to cold, heat and sweets. Brushing twice daily for 2 minutes will provide you with the best results.

9. Parodontax Ultra Clean Toothpaste

best toothpaste for daily use

If you are suffering from recurrent gum problems, then this is one of the best toothpaste brands in India to consider. Parodontax Ultra Clean is a fluoridated toothpaste, which is clinically proven to be 4-times more effective in removing plaque—the main cause of gum problems.

This toothpaste is exclusively formulated with 67% specialised mineral salts to physically remove the build-up of plaque bacteria on teeth and along the gum line. It is designed to strengthen your gums and keep diseases at bay.

Parodontax ultra clean toothpaste keeps your gums strong and healthy leaving your mouth feeling fresh and clean at the same time.

Specification:
  • Quantity: 75g 
  • Price: ₹115
  • Package: Paper box 
  • Base: Gel
  • Age range: Adults
  • Vegetarian: Yes
  • Clinically proven: Yes
Reasons to Buy:
  • Strengthens the gums
  • Effectively removes 4x plaque
  • Fresh and clean feeling in the mouth
  • 67% specialised mineral salts to physically remove the build-up of plaque bacteria on teeth and along the gum line
Pros Cons
Gets rid of plaque Not too many drawbacks to write about
Provides long-lasting freshness
Unique, refreshing taste

My Verdict: Parodontax ultra clean toothpaste is the perfect product for you if you are tired of your gum problems. This medicated toothpaste has produced desirable results on long term use.

10. Dabur Red Ayurvedic Toothpaste (Buy 3 Get 1 Free)

best toothpastes in india

Whether it’s protection from plaque, toothache or getting rid of yellow teeth and bad breath, Dabur Red is one of the ideal choices to go with for your oral hygiene.

Dabur red is an Ayurvedic toothpaste that has an abrasive base to remove crusty plaque and bad odour. It helps you to fight several dental issues like bleeding gums, bad breath, and toothache. With regular use, it makes your teeth stronger and free from cavities.

Its unique Ayurvedic ingredients are scientifically proven to improve oral health from the first use. I recommend Dabur red to people who have tooth sensitivity and cavities. The 13 special Ayurvedic ingredients of Dabur red toothpaste includes Pudina and Tomar.

Specification:
  • Quantity: 600g (Pack of)
  • Price: ₹222
  • Package: Paper box 
  • Base: Cream
  • Age range: Adults
  • Vegetarian: Yes
  • Clinically proven: Yes
Reasons to Buy:
  • Value pack to save you money
  • 100% herbal fluoride-free toothpaste
  • Anti-inflammatory properties fight toothache 
  • Antibacterial properties control gum problems
  • Mint essence makes the breath refreshing 
  • Provides freshness and relieves toothache
Pros Cons
13 Potent ayurvedic ingredients  Taste is a bit strong 
Free from fluoride content
Tackles 7 dental issues

My Review: Dabur herbal toothpaste is ideal for those looking for an alternative to typical fluoride-based dentifrices. It helps relieve toothache, removes bad breath, and has antibacterial properties.

Its natural ingredients help fight 7 tooth problems like cavities, gingivitis, plaque, toothache, bad breath, yellow teeth, plus weak teeth and gums. It’s excellent for combating plaque and gingivitis. Plus, it’s affordable.

Conclusion

Having good oral hygiene makes people confident and appear healthy. So choosing the best toothpaste in India is ever-important to get the right results. So if you’ve made it so far through my comprehensive review, you are almost ready to pick your selection from the top 10 toothpastes in India.

I know the markets are saturated with all types of brands that make various claims. So I’ve made your efforts easier by shortlisting top brands based on ingredients, base composition, abrasive substance, pain alleviators, and other essentials for everyday use by children and adults.

About the Author

Dr. Rutuja Sankhe

Dr. Rutuja Sankhe is a Periodontist & Implantologist. She completed her masters in 2019. She is a Dental Surgeon by profession and is currently working in Mumbai as a consultant. She has an excellent knack for writing and has a tremendous interest in research work.

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